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Wednesday, April 20, 2016

Easy Advertising Videos

Thinking about adding short videos to your blog posts to enhance your advertising optons or add more interest to your content?

The HTML5 <video ... > </video> tags make this easier than ever.

What you will need:

  • A camera that records video with at least 640x480 or 320x240 resolution in vivid color.
  • A camera tripod that extends to at least 50".
  • Video file conversion utility that exports MP4, WEBM and OGV; the 3 formats supported by the HTML5 video tag.
  • Optional: Video record utility for your tablet or PC.

Here is a short video I made with the camera tripod shown in the group of photos in the header graphics for this blog and my Canon PowerShot A590. [If I were really using this for advertising I would have re-shot the footage. Whip cream application is kind of messy. This just to give you an idea of how easy this is].

In my opinion, using a camera tripod to record video helps to make the results more professional in appearance. My Canon PowerShot A590 is not that lightweight [can topple a flimsy desktop camera tripod], however my lightweight aluminum tripod that extends to 59" easily supports the camera.

More info about my tripod:

Photos of my tripod extended...

I hate to admit this, but I just figured out what that little twirly thing on my tripod was for-- so I made this short video in case you need to know too.

Online, I love short interesting videos. I have worked with Java Applet Video features and Haxe code to create custom video players, however the HTML5 video tag used by today's browsers- is a more cost effective solution.




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